To say you are sick of it is probably an understatement.
From SEO (search engine optimization) to SEM (search engine marketing), the acronyms are only getting started. PPC, CPC, CSS....oh my!
Business owners are drowning in information and don't know exactly who to trust when it comes to SEO services and digital marketing. Nor do they have the time to try and figure it all out.
Am I reading your mail? Have you said to yourself, "If I get one more email from <fill in the blank>.....I'm gonna...".
Digital marketing has grown to be a huge industry; unfortunately, there are smucks out there that are just looking to line their pockets. So, what do you do?
Well, first let me point out something obvious you may have not considered.
The industry of SEO and digital marketing is booming because it WORKS.
Now, please let me follow up that statement with another one. While SEO really does work to increase revenue and drive business growth, not every digital marketing expert can make it work.
Choosing the right SEO company is a post for another day. Today, I just want to help you understand why you even need one.
Now, let's break it down into some bit size nuggets on why you need an SEO expert:
1. SEO works with your marketing and sales teams. To harness your company's full potential and capture all the market share you can, combining the three is the secret sauce to beating your competitors.
2. With SEO, your website can be the single most revenue generating asset you can invest in that does not depreciate over time, only grows in value.
3. SEO is measurable with proven ROI results, when is the last time you were able to prove your ROI with radio advertisement or mailers?
4. Consumers are their own advocates and expect to research and be in control of their consumerism. SEO makes sure you are found by them, increasing your conversion rate. After all, they are already looking for your product/service.
If your business' revenue is not where you want it to be and you have plans to grow in 2017. Just know that there is a vast land out there in the digital world just waiting to be conquered.
Is your business taking advantage of the virtual markets? Each city has its own digital market that is ripe for the picking. It is essential that your business takes advantage and gets online!
A colleague of ours, you can find Katherine's site at www.baileydigitalseo.com. Article taken from: https://www.linkedin.com/pulse/why-your-company-needs-seo-expert-katherine-hartman-bailey?trk=prof-post